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Why RingCentral is the perfect complement to any Microsoft Teams deployment.

If you’re like most of the clients we work with, you’re probably using Microsoft Teams for team messaging and video conferencing.

But did you know that, according to research by Cavell Group, more than 80% of Teams customers choose a third-party service for integrated telephony?

RingCentral’s integration brings phone, SMS, fax, and more right into the Teams app, eliminating productivity-killing app switching. And it doesn’t require a Teams Phone or E5 license.

What’s more, when you use RingCentral to complete your Teams telephony, you get:

  • Flexible deployment options to meet your needs and budget
  • Additional value where Microsoft Teams falls short
  • A lower total cost of ownership with more robust features
  • An elevated one-stop business communications hub within your Teams environment

As a RingCentral partner, we have the knowledge and expertise to design a custom solution for your business that will help you get the most out of your Teams investment.

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Is telephony still that important?

With all the talk of video, messaging, and other digital channels, you would be forgiven for thinking that the humble phone call might have had its day – but not so. In their research, Cavell found that 92% of businesses still use phone, and alongside email, it’s their most popular communication channel for both internal and external communication. Our own research with Ipsos supports this too.

 

What are the telephony options in Teams?

Teams provides many communication and collaboration methods, but telephony isn’t included in most Teams packages. If you want to enable it, there are several ways to do it.

 

1. Microsoft Calling Plans

You can choose to purchase Microsoft Phone System licences (included with E5 licences) along with Calling Plans, which includes a phone number and a bundle of domestic or international minutes. This route adds simple telephony functions into Microsoft Teams, with Microsoft providing the entire service end to end.

2. Direct routing with a third party

Organisations can connect Teams to a third-party telephony provider for an enterprise-grade, high performance solution. It will connect your Teams and Microsoft 365 deployment to the PSTN networks, allowing users to make and receive external phone calls from anywhere on any device running natively in the Teams application.

3. Operator Connect

Microsoft’s Operator Connect lets you use phone numbers and telephony services directly from a third-party carrier, from within the Teams Admin Centre. There are about 60 operators in the programme. From a technical perspective, it’s simpler than Direct Routing – it gives you the flexibility and convenience of managing everything in your tenant so you don’t need to configure new solutions to connect to your environment, as you do with Direct Routing. Instead, it’s the operator’s responsibility to connect you to the right services.

4. Third-party application

The final option is using a unified communications provider to enable telephony in Teams. It’s the simplest option to set up because the third party does all the heavy technical work for you. It’s also the only option you don’t need a Microsoft Phone System licence for, so it can save you money.

 

Why are the third-party telephony solutions more popular?

 

If you use Operator Connect or Microsoft Calling Plans to enable telephony, you must use the Microsoft Phone System for each user’s PBX call control. But as the Cavell report highlights, Microsoft’s phone system has some limitations. Third-party telephony providers can usually offer:

  • More experience: Cavell highlights the fact that Microsoft is a relatively new player in the telecoms field and while it’s been working hard to catch-up, organisations often prefer to work with a more experienced telecoms specialist.
  • More advanced PBX features: Microsoft’s phone system doesn’t include some basic PBX features, such as hunt groups, call flows, caller ID management, caller barring and call reporting. This may be why 12% of organisations who use Microsoft’s phone system don’t feel it meets their needs.
  • Greater reliability: Microsoft offers a 99.99% uptime SLA (an hour’s downtime per user per year) for Calling Plans, Phone System, and Audio Conferencing but only a 99.9% uptime SLA (nine hours downtime per user per year) for its core service: Presence, Chat Messaging, and Online Meetings. RingCentral on the other hand offers the industry’s highest standard uptime SLA of 99.999%. That’s less than six minutes of downtime per user per year.
  • Lower costs: Microsoft’s phone system can seem expensive when compared with third-party integrations – especially if you have more than five users.
  • Larger global footprint: Microsoft only offers full carrier capabilities in 33 countries. In comparison, RingCentral is available in over 46 countries.
  • Better analytics: The Cavell Group found that Microsoft’s analytics were “confusing and troublesome to manage”, “weaker than average when it comes to diagnosing issues”, and “missing telephony data for line of business leaders”.
  • Easier integrations: Third-party providers often make it easy to integrate say a CRM or contact centre solution with their telephony. Integrating these systems into Teams is tricky, which means you could miss out on a productivity boost.
As a RingCentral partner, we can design a RingCX solution to fit your business needs.
Contact us today to schedule a demo!
(800) 775-7271

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